Real H - Animal Nutrition and Health

Real H is committed to transparency, privacy and data security for all its customers throughout the interaction process with our website, applications, telemarketing and direct service with our salespeople or sales representatives.

In order for you customer to better understand what information we collect and how we use it, store it or delete it, we detail our Privacy Policy below.

The registration data of our customers are not disclosed to third parties, except when necessary for the delivery process, for collection, analysis for credit release and for participation in promotions requested and / or offered to customers.

Such disclosure only occurs with your consent (Art. 5, Item XII of Law 13.709 / 18 – LGPD), with its manifestation through the website, application, telephone or verbally through contact with our direct sellers or commercial representatives. The registration data of our customers are used by Real H, so that the order arrives safely at your home, store or farm, according to the stipulated delivery time.

In order to facilitate the understanding of our customers, so that you can clearly understand our Privacy Policy, we present a summary:

FOR THE PRIVACY POLICY TO BE WELL UNDERSTANDED, IT IS FUNDAMENTAL TO CLARIFY SOME IMPORTANT CONCEPTS AND THAT FACILITATE YOUR UNDERSTANDING:

CUSTOMER – Any natural or legal person who purchases products or services from Real H, either through the website, application, telemarketing, direct seller or commercial representative;
PERSONAL DATA – Personal data is information related to an identified or identifiable natural person (Individual) (Art. 5, Item I Law 13.709 / 18 – LGPD). Examples of personal data include name, home and business address, e-mail address, telephone, RG and CPF;
DATA PROCESSING – Data processing is considered to be any operation carried out with personal data, such as those relating to the collection, reception, production, classification, use, access, reproduction, transmission, distribution, processing, filing, storage, disposal, evaluation or control of information, modification, communication, transfer, dissemination or extraction of data from individuals (Ar. 5º Item X – Item I, Law 13.709 / 18 – LGPD);
DATA HOLDER – Natural person to whom the personal data referred to in the treatment refer (Art. 5, Item V – Law 13.709 / 18 – LGPD), therefore, any natural or legal person who has their data processed by REAL H.
PURPOSE – The purpose of data collection, based on information from our customers, is to carry out the treatment of legitimate, specific, explicit and informed purposes to the data subject and also to keep his registration updated with REAL H for facilitate your shopping;
NEEDS – Personal data processing activities must always observe the principle of good faith, with the need for treatment limited to the minimum necessary for the accomplishment of its purposes, with the coverage of relevant, proportional and not excessive data in relation to the purposes of data processing (Art. 6, Item III – Law 13.709 / 18 – LGPD).
CONSENT – It is the free, informed and unequivocal manifestation by which the holder agrees with the treatment of his personal data for a specific purpose (Art. 5, item XII – Law 13.709 / 18 – LGPD), with the clear and objective authorization that the holder. After giving CONSENT, you can revoke it at any time through Solange Pimenta Kulhawa, Data Protection Officer, using the email dadospessoais@novo.realh.com.br. The holder may revoke his consent at any time, but the revocation does not cancel the processing previously carried out.
REAL H is comprised of the companies listed below:

REAL & CIA. LTDA .: CNPJ of nº: 00.988.303 / 0001-64; CNPJ of nº: 00.988.303 / 0006-79; CNPJ of nº: 00.988.303 / 0007-50; CNPJ of nº: 00.988.303 / 0008-30 and CNPJ of nº: 00.988.303 / 0009-11.

CMR LABORATÓRIOS LTDA .: CNPJ of nº: 12.933.715 / 0001-86; CNPJ of nº: 12.933.715 / 0002-67; CNPJ of nº: 12.933.715 / 0003-48; CNPJ of nº: 12.933.715 / 0004-29 and CNPJ of nº: 12.933.715 / 0005-00.

WHAT IS THE ROLE OF REAL H IN DATA PROCESSING?

Predominantly Controlling (Art. 5 Item VI of Law 13.709 / 18 – LGPD). Controller is understood to mean the individual or legal entity that is responsible for the decision regarding the processing of data and its purpose, always respecting the authorization or not from you client.

TYPE OF PERSONAL INFORMATION COLLECTED: Real H collects only the information that the Client provides when registering on our website and / or application or by providing data information directly to telemarketers, direct salespeople or commercial representatives. Consisting of said personal information in information related to an identified or identifiable natural person (Art. 5 Item I of Law 13.709 / 18 – LGPD).

WHAT DO WE USE YOUR PERSONAL DATA FOR?

The processing of personal data can only be carried out based on considerations of good faith, public interest that justify its availability, as well as the purpose (Art. 7, §3rd Law 13.709 / 18 – LGPD), which REAL H if, with the purpose of:

For credit analysis and release;
To deliver the purchased products or services;
To keep you informed of the status of your order;
To coordinate with partners the delivery or availability of services;
To send communications about products and services and provide you with quality information.

WHAT ARE YOUR RIGHTS?

The General Data Protection Law (LGPD – Law nº 13.719 / 2018 – LGPD) gives the Client several rights. Initially, we need express authorization with your written consent or other means that demonstrate your will – Art. 8 and its paragraphs – Law No. 13.719 / 2018 – LGPD. We also have that, the data holder has the right to easy access to information about the treatment of his data, which should be made available in a clear, appropriate and ostensible way about, among other characteristics – Art. 9º – Law nº 13.719 / 2018 – LGPD, also observing Chapter III of that Law.

WHO DOES THIS PRIVACY POLICY APPLY TO?

It applies to all Real H customers and business partners, who in some way have the personal data processed by us, through the website, application, telemarketing, external salesperson and commercial representative.

WHAT TYPE OF PERSONAL INFORMATION DO WE COLLECT AND USE?

Real H collects and stores the following types of information:

Information you provide to us: Real H collects Customer information in a variety of ways: When placing an order to purchase one of the products or services offered through the website, application, telemarketing, direct seller or sales representative; when you interact with Customer Service; when participating in research or marketing promotions through the transmission of videos and audios over the internet, television programs or fairs. Among the information that can be requested are: full name, e-mail, RG, CPF, date of birth, gender, addresses, telephone numbers and credit card number.

Information collected automatically by Real H: We collect and store certain information whenever the Client interacts with us. For example, we use cookies and obtain information when your browser accesses our website; when you click on ads, partner emails and other content provided by us on other sites.

Information collected by the mobile device: When the Customer downloads or uses our application, we may receive data about his location and his mobile device. We may use this information to provide personalized content, such as advertisements, search results and more.

Information collected from other sources:

Public sources (for example, demographic data);
Credit agencies or agencies (for example, credit reports);
Data providers (for example, demographics related to online advertising and based on your interests).
WHY DO WE REQUEST YOUR PERSONAL DATA?

Data is needed to:

Optimize your interaction with us;
Ensure the security of the website, your application and the data you process;
Inform the Customer about the products and publicize our services;
Comply with legal obligations;
Administrative and management purposes;
Credit analysis and release;
Carry out the process of exchanging or returning products, within the period established by the CDC (Consumer Protection Code);
Send updates on order status and service communications;
Coordinate with partners the delivery or availability of services;
Deliver the purchased products or services;
Conduct market analysis and research;
Keep the Customer informed about the products and services we offer;
Perform targeted online advertising;
Improve the quality of our website, products and services.

Real H uses legal bases, especially in accordance with the General Data Protection Law (Law No. 13.719 / 2018 – LGPD), which may vary according to the purpose of the collection, to treat the personal data of customers.

WITH WHOM DO WE SHARE YOUR DATA?

The information collected will only be shared when necessary: (I) for the adequate provision of services for the delivery of the products, which are the object of activities with partner companies; (II) protection in case of conflict; (III) upon judicial decision or request from a competent authority; (IV) with companies providing technological and operational infrastructure.

HOW LONG DO WE STORE PERSONAL INFORMATION?

We store Customer information in accordance with Brazilian Law Prescription Rules.

WHAT ARE THE RIGHTS OF THE DATA HOLDER?

As from the beginning of the General Data Protection Law (LGPD), the holder of personal data has the right to obtain from Real H, at any time, upon formal request, information regarding his data.

Requests will be analyzed and answered as provided by current legislation and, for legal reasons, some requests may not be met if they are in disagreement with the General Data Protection Law (LGPD).

Data subjects, according to the text of the General Data Protection Law (LGPD) in accordance with Art. 18 and its items and paragraphs, can exercise their rights through:

I – Confirmation of the existence of treatment;

II – Access to data;

III – Correction of incomplete, inaccurate or outdated data;

IV – Anonymization, blocking or elimination of unnecessary, excessive or treated data in disagreement with the provisions of this Law;

V – Data portability to another service or product supplier, upon express request, in accordance with the regulations of the national authority, subject to commercial and industrial secrets;

VI – Elimination of personal data processed with the consent of the holder;

VII – Information from public and private entities with which the controller shared data use;

VIII – Information on the possibility of not providing consent and on the consequences of the refusal;

IX – Revocation of consent.

HOW TO EXERCISE YOUR RIGHTS?

You can exercise your rights by contacting Real H through Solange Pimenta Kulhawa, Data Protection Officer, using the email dadospesssoais@novo.realh.com.br, with the Subject: “Personal Data Privacy” or by phone: (67) 3028-9000.

WHAT ARE COOKIES?

Cookies are small data files that are temporarily stored on your computer or other device, based on the website you are visiting.

We use cookies and other technologies (collectively “cookies”) to recognize your browser or device, learn more about your interests, provide essential features and services and also to:

Track your preferences to send ads of interest;
Track the items stored in your shopping cart;
Conducting research and diagnostics to improve content, products and services;
Prevent fraudulent activity.
HOW CAN YOU KEEP YOUR PERSONAL INFORMATION SAFE?

Real H uses the best security protocols to preserve the privacy of Customers’ data, but also recommends individual protection measures.

In order to maintain the security and protection of your personal data provided when registering or purchasing, under no circumstances should your login and password be shared with third parties. Access mainly on public computers, make sure that you have logged out of your account to prevent unauthorized people from accessing and using the information without your knowledge.

OTHER IMPORTANT INFORMATION ON DATA PROTECTION.

If any changes are made to our Privacy Policy, it will be updated on the website.

HOW TO CONTACT THE REAL H DATA PROTECTION CHARGE?

The Data Protection Officer is the responsible person chosen by Real H, Solange Pimenta Kulhawa, to act as a communication channel between the Controller, data owners (customers, suppliers and employees) and the National Data Protection Authority (ANPD). Any questions can be directed to the email dadospessoais@novo.realh.com.br or by phone (67) 3028-9000.

LEGISLATION AND JURISDICTION

This policy will be governed, interpreted and executed in accordance with the Laws of the Federative Republic of Brazil, especially Law No. 13,709 / 2018, regardless of the laws of other states or countries, with the jurisdiction of Campo Grande – MS, to resolve any doubts. arising from this document.

Last updated on September 23, 2020.
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